• Planning all outbound marketing campaigns, including formulating & prioritising campaign strategies and completing all key sign-off documentation (incl. campaign briefs and business cases).
• Co-ordinating all sales resources and supporting processes, including appropriate internal/external comms and campaign related training.
• Managing the execution of all campaigns, primarily with outbound focus, including new product launches. Trouble-shooting effectively to ensure campaigns meet set objectives.
• Create accurate and timely reporting for all campaigns to track lead volumes, lead activity, conversion rates and sales $ outcomes (measured against agreed campaign targets/KPIs).
• Coordinating all campaign related functions across all relevant stakeholder departments, in particular Sales, CS and IT.
• Liaise with overseas sales team to create synergies in campaign processes and reporting

To plan, implement & manage public relations activities that will maximize overall communications
effectiveness & return on objectives on behalf of clients. To manage the development
of, & action all relevant PR briefs written & verbal to the point of full completion. To submit final drafts &
working documents to Project Managers internally for client approval within set deadlines. To deploy &/or
activate tasks, track results & feedback & present to Project Managers & Account Directors.

Required Qualifications

- Tertiary educated & experience qualified (min 5 years) in Public Relations / Communications.
- Deep understanding of the national media market with established networks.
- Media coaching & public speaking experience.
- Creative writing ability & working knowledge of media communications formats & guidelines
- Experience & ability in building & managing teams to achieve a common goal
- Working knowledge & understanding of youth culture, music, art & fashion industries
- Strong understanding & history dealing with youth related marketing
- Personal passion for the lifestyle that our brands represent & that our company promotes

The initial management and reassessment of current office employees, and industry branding. Developing a greater understanding of the Sydney strategy and replicating it for Melbourne. Working in line with Sydney and its client list to organically grow Melbourne's portfolio, in addition to winning new business. Developing new office processes to best achieve financial and non financial targets.

Required Qualifications

Proven experience in growing a business, and managing clients. Entrepreneurial by nature, and a real yearning for success. The ability to work autonomously, as well as part of a team. Management of people and process development.