Webcast: Technology Trends That Will Impact Content Marketing in 2014
We invite you to attend an AMA webcast on February 19th, sponsored by Aquent, entitled, Technology Trends That Will Impact Content in 2014. The presenter will be Kyle Lacy, Senior Manager, Content Marketing and Research, at ExactTarget.
Kyle's presentation will focus on the ways emerging technologies, from mobile and localization services to data-driven personalization and wearable technology, will affect how your customers consume content as well as the types of content they will be expecting your company to provide.
Obsessed with "the idea that technology can transform the way brands (internal and external) interact with consumers," Kyle and his team at ExactTarget spend their time thinking through the manifold business implications of new technologies. If you are involved in the creation or execution of content strategy, or just want to learn more about the amazing marketing potential of these technologies, you won't want to miss Kyle's webcast.
Our last webcast addressed the challenges with measuring the impact of your content marketing efforts. This one will help you plan those efforts into the future.
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