#173481

Communications Strategist

Location:
Wooloomooloo, NSW
Job Terms:
Temporary
Salary:
$400 - $425 per day
Start date:
29/09/2021
Posted By:
Ryan Watts
Date:
10/12/2021

Job Description:

The TLDR Summary

  • Title: Communications Strategist
  • Day Rate: $400 - $425 per day + Super
  • Employment Type: 6-month contract
  • Work from home available: Yes
  • Industry: Full-service experience marketing agency
  • Company size: 50 employees
  • Location: Wooloomooloo

 

About The Role & The Company

This role is one-part strategist, one-part audience guru and one-part copywriter, working closely in an integrated team alongside the Creative, Digital and Content teams to deliver integrated audience acquisition and engagement campaigns.

 

Key Responsibilities

  • Work with stakeholders and clients to define customer segments and determine targets for audience acquisition, engagement and retention.
  • Create communications and content strategy, channel plans and audience journeys
  • Work with the Creative, Digital, Content teams to roll out strategic plans.
  • Brief designers and copywriters to ensure messaging, content and creative assets align to each audience strategy.
  • Assist with proofreading services (such as creating SEO-friendly website content)
  • Manage the day-to-day relationships with audience acquisition and media buying partners.
  • Monitor data analytics to identify gaps in performance and make recommendations for improvement (i.e. copy, creative and SEO optimisations)
  • Produce weekly reporting for key clients.

 

Qualifications

  • 3+ years experience in a similar role.
  • You're a compelling presenter and communicator.
  • You can boil down complex topics and solutions to clients
  • You have a strong understanding of different marketing channels (digital, mass media, offline)
  • You have a good understanding of email marketing / automation and social media marketing.
  • You've used Facebook Ads Manager and Google Analytics
  • You have a track record of setting and achieving metric-driven goals
  • You have strong analytical skills with the ability to identify key insights
  • You can manage multiple projects effectively.

 

Interested to learn more?

Get in touch today (rwatts@aquent.com) or apply now!