Interactive Associate Creative Director
Financial services firm.
MUST HAVE STRONG DIGITAL EXPERTISE!
Financial services firm is seeking an Interactive Associate Creative Director - Copy to assist Group Creative Director and other members of the Creative Team in partnering with account leaders in strategic thinking to define online project assignments and develop and execute creative solutions. Helps manage the creative standards while driving the creative process. Manages assigned projects, ensuring they are the best demonstration of the agency's capabilities.
Strong strategic thinker able to conceive and execute marketing solutions consistent with client-approved creative strategies
Responsible for developing and directing original concepts primarily for online assignments, with an understanding of off line media as well.
Ability to work closely with creative partners (copy, art, UX) to conceive and execute such assignments
Digitally current with an in depth knowledge of all digital media (paid and earned), including ad units, applications, mobile technologies, social media and customer utility
Has ability to capitalize on above media to the benefit of our clients’ marketing challenges
Has a working knowledge of digital tech development and industry standard programs
Develop and foster creative strategy and communicate direction to creative teams
Insure creative is executed within agreed strategy, deadlines and budgets
Effectively and persuasively present creative concepts to clients
Execute and/or manage creative development and execution, in studio (and/or with outside vendor) and oversees all aspects of job including comps, art creation, retouching, and file release, all in the best interests of time and budget
Seek out and works with others to maintain creative excellence, including tech developers, photographers, and artists
Work productively and harmoniously with teammates production/producers who share the responsibility on the given assignment
Complies to quality standards for the team as set forth by the department head
Works with supervisor to foster innovative solutions
Build relationships at appropriate client/vendor level
Work closely with upper management to identify and suggest solutions on how to improve departmental and team morale
Keep abreast of current cultural trends and the latest technological advances
Assist in the review of creative personnel
Help manage the day-to-day workflow
Support creative leadership within department
Manage junior members of the team
Enforce adherence to quality standards for the team as set forth by the ECD
Fosters innovative solutions
Manage training and development for all junior team members
Aggressively pursue new ways to contribute to overall agency and client profitability.
Work with ECD to set junior team member’s goals
Champion creative integrity within agency and inspire collaboration
· Recognized expertise in interaction design, email marketing and online advertising
· Comprehensive knowledge of platforms and technologies for the digital channel (display ad formats, Mobile, Social, Flash, etc.)
Portfolio of successful digital marketing campaigns developed for Fortune 500 brands
Experience, talent, judgment and imagination with skill to apply them to developing inventive marketing solutions
Growing knowledge of constructive critique and criticism with ability to cultivate both art and copy
Previous experience in a senior creative position
Must have strong interpersonal skills to foster optimal department relationships
Excellent communication skills, both written and oral
Strong problem solving skills and detail oriented
Formal training in IA/UX preferred.
Minimum of a Bachelors degree
Portfolio of work that showcasing understanding of diverse customer bases.
Experience building user interface for mass affluent, sophisticated investors and financial advisor targets preferred.
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Interactive Associate Creative Director