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Social Media Representative

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Aquent is looking for an experienced Social Media Representative to join our client's in-house Public Relations team. You will be responsible for updating, maintaining and growing the company’s social media presence.

Job Overview
-Work with the Social Media Manager to develop & implement the company’s overall social media strategies and tactics as well as annual event specific plans.
-Engage online and social media audiences on a daily basis and help maintain relationships with key influencers.
-Assist with internal efforts around social media, ie: working with internal partners and audiences across organizational business lines.

MAJOR RESPONSIBILITIES
• Specifically responsible for developing and implementing social media plans and specific tactics across all channels of social media (Facebook, Twitter, YouTube, FourSquare and more) for key annual events as well as additional opportunities as identified. Monitor and track all social media initiatives and tactics implemented by organization and develop reports on those findings.
• Execute company’s day-to-day social media activities, including posting to and updating its social media platforms. Attend and staff PR and social media events as necessary. Help curate the social media editorial calendar while also responsible for developing and creating content. Directly engage Universal friends and fans via social media platforms, fostering conversations and relationships. Work with relevant PR team members and outside vendors as necessary.
• Develop and maintain relationships with key youtubers, twitter users and other social media influencers. Keep updated/current lists of those influencers across multiple categories.
• Track social media program results and report on those findings, as well as assist in active “listening” to the social media community, regularly reporting on those findings.
• Performs other duties as assigned.
• Understand and actively participate in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.

EDUCATION
BA Degree in Communications or related field.

EXPERIENCE
2-3 Years of progressive experience in a social media focused environment

SPECIFIC QUALIFICATIONS, SKILLS & ABILITIES
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Four-year college degree in journalism, public relations, marketing or advertising.
• Two – Three years of progressive experience working in a social media focused role
• Track record of innovation and creative thinking
• Proven experience creating, implementing and tracking social media initiatives
• Proven understanding and use of social media and its role in business.
• Proven ability to develop and maintain relationships with key social media audiences, ie: bloggers, influencers, online media.

Does this sound like you? Please submit your resume to cmerriam@aquent.com to apply!

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