Aquent Aquent

Job seekers: think like the person you're applying to

One of the keys to great marketing is understanding your target audience. The same is to be said about great job applications!

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

Your personal brand: Why your online visibility matters

In a world where people do their homework online before doing business with you, how do you stack up? Do you have visibility?

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

How to tell your career story in an interview

Whilst not technically a difficult question, failing to take the time to craft your career story is a wasted opportunity.

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

Marketers: How to apply marketing principles to advance your career

As marketers, we should see ourselves as a marketable product, applying fundamental professional attributes we use daily on ourselves.

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

Measuring Digital Marketing: The Metrics Your Team Needs to Track

Learn how to measure key performance indicators and optimize marketing efforts to get a solid digital marketing ROI.

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

How to tell your brand story through micro-content

What we publish to our social channels — micro-content — can have a tremendous impact on how people perceive, and ultimately interact with your brand.

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

Optimizing the customer experience for business success

How to be ahead of the customer experience game on changes that apply to your industry.

Case Studies in the Gig Economy: Creating a Workforce that Includes Independent Talent image

How to become more creative by breaking these three habits

Do you feel like you are in a creative rut? Or perhaps it feels like you haven’t been creative since art class in school?

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