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The hidden opportunity for 3 times more effective customer profiling

To reach your best potential audience it may be by putting aside everything you thought you knew about your customer profiles.

Marketing

By Anne Miles

7 Webinar Tricks Every Marketer Should Master

Aside from a hot button topic and some mind-blowing slides, what are the basics for hosting a successful webinar?

Marketing

By Patrick Shea

Interview Tip: "Tell me about your biggest achievement?"

We don’t just recruit job titles and responsibilities, we recruit people and this question can inform the interviewer of so much

Job Seeker

By Aimee Bateman

The Gap Between Chasing Your Dreams And Building A Career

Chasing your dreams has always been a pretty awesome thing to do — but sometimes there’s a gap between ‘chasing your dreams’ and ‘building a career’.

Job Seeker

By Sputnik

When job hunting reach for the mud, not for the stars

If you’re job hunting, it’s really worthwhile doing 2 things: firstly, it’s worth asking, what is it about the job that you think will make you happy?

Job Seeker

By Sputnik

Stop trusting your digital data to improve strategic performance

Now it's time to really dig deeper and be sure that what we’ve been measuring is actually reflecting the current and future customer.

Marketing

By Anne Miles

Why you shouldn't keep your full skill set a secret

Some jobs don’t allow you to fully strut your stuff. If your current job doesn’t require you to demonstrate your full skill set, find another way

Job Seeker

By Sputnik

Why learning is the skill that keeps you in the game

The need to keep upskilling isn't going away anytime soon. It's never to early or late to establish a CV in the skill of learning.

Job Seeker

By Barrie Seppings

This is what you need to make work & life more enjoyable

While you shouldn’t forget your to-do list at work, the question is what are you doing about you and your enjoyment of life?

Job Seeker

By Craig Badings

Branding yourself: why having a point of view is important

Standing for something isn’t just about writing it down — it’s about believing it and living it.

Job Seeker

By Richard Sauerman

How to have a successful career: advice when starting in a new role

I've been thinking about the best piece of career advice I have received or which I could give someone starting out in a new career or a new role...

Job Seeker

By Craig Badings

Brand is the purpose and passion that propels everything your company does

Brand is your “reason why”. Why I should believe you, why I should work for you, why I should choose you, why I should endorse you.

Marketing

By Richard Sauerman

What is a design sprint and should you be running them?

Design sprints — when run correctly, they help you kill non-valuable ideas early to reduce wastage & poor investment decisions.

Design

By Aquent

What motivates you to be successful in your career?

What truly matters to you? What genuinely motivates you to come to work every day and be successful? The motives behind success usually boils down to:

Job Seeker

By Chris Savage

Job seekers: What digital marketing can teach you about good job hunting

Recently someone asked me about job hunting advice. I told them I knew the secret to absolutely, positively getting a job. So let me share that secret

Job Seeker

By Sputnik

How to ace a phone interview for freelance work

Phone interviews are commonplace but you may be wondering whats the purpose and why wouldn't you be asked to attend a traditional face-to-face meeting

Ask Aquent

By Lee Shorter

Should I accept a counter-offer from my employer?

You go to hand in your notice to your employer and they counter-offer as a way of getting you to stay. One question creeps into your mind...

Job Seeker

By Aquent

How to use content to grow your personal and professional influence

The greater authority a person or brand is perceived to have, the better the chance of being able to exert influence in the marketplace or community.

Marketing

By Trevor Young