Now it's time to really dig deeper and be sure that what we’ve been measuring is actually reflecting the current and future customer.
Many organisations worldwide are now leveraging a chat bot to support their marketing and customer service efforts
Brand is your “reason why”. Why I should believe you, why I should work for you, why I should choose you, why I should endorse you.
Our new video series ‘Buzzword Alert!’ explains some of the most popular digital marketing buzzwords to help you better understand the jargon.
Our new video series 'Buzzword Alert!' explains some of the most popular digital marketing buzzwords to help you better understand the jargon.
The greater authority a person or brand is perceived to have, the better the chance of being able to exert influence in the marketplace or community.
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