Head of Growth

Overview

Aquent is thrilled to partner with one of the fastest-growing e-commerce brands in the Health & Wellness sector. This dynamic organization has recently achieved 9-figure revenue and is revolutionizing its market with innovative products. They are seeking a visionary leader to drive strategic expansion and optimize performance across all digital channels, directly contributing to scaling the business globally.

Imagine yourself at the helm of a thriving e-commerce brand, directly shaping its digital strategy and unlocking unprecedented levels of customer acquisition and retention. This is an unparalleled opportunity to make a profound impact on a rapidly expanding company’s trajectory, ensuring continued market dominance and innovation. You will be instrumental in guiding a high-performing team and spearheading initiatives that define the future success of this dynamic brand, enjoying significant autonomy and the freedom to innovate.

Key Responsibilities and Impact

• Lead and mentor an internal team of digital marketers, fostering a culture of continuous improvement and high performance, shaping future marketing talent.
• Oversee and optimize relationships with external agencies and key platform representatives to maximize campaign effectiveness and return on investment.
• Drive comprehensive performance marketing and paid media strategies, ensuring alignment with overall business objectives and revenue targets.
• Maintain a hands-on approach to campaign delivery, diving into ad platforms to diagnose issues, identify opportunities, and contribute to ad-hoc copywriting as needed.
• Utilize a commercial mindset to interpret key financial data, including EBITDA and P&Ls, to inform strategic decisions and manage budgets effectively.
• Identify and implement innovative growth strategies, leveraging market insights and data analytics to expand the brand’s reach and customer base.
• Contribute significantly to the brand’s rapid growth and international expansion, playing a crucial role in shaping its future success.

Must-Have Qualifications

• Proven experience as a senior performance or growth marketing leader within a Direct-to-Consumer (DTC) brand.
• Extensive knowledge and practical experience in performance marketing and paid media channels.
• Demonstrated ability to manage and mentor a team of digital marketers, fostering their professional development.
• Comfortable in a hands-on environment, with the ability to directly manage campaign delivery and troubleshoot platform-specific issues.
• Exceptional communication and leadership skills, capable of inspiring teams and effectively collaborating with stakeholders.
• Strong commercial acumen, with the ability to interpret complex financial data and manage profit and loss statements.

Nice-to-Have Qualifications

• A self-starter with a proactive mindset, thriving in a fast-paced, dynamic, and sometimes hectic startup environment.
• Possesses a strategic vision combined with an operational readiness to roll up your sleeves and execute.
• Adaptable and resilient, with a passion for continuous learning and innovation in the digital marketing landscape.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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